Tag Archives: fodder

Contrary Motion Brain Storm. DIY Pitch Development.

A small business, launching a promotion campaign, needs to step outside of itself and look back in – with judgment, skepticism and constant distractions. Carry that muddled ‘meh’ feeling as an albatros when designing your DIY PR campaign. That albatross represents the … Continue reading

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Avoid Being Fodder

Be current, up-to-date and understand what the communication trends are. Many people are reluctant to adopt new, “conversations.” Understanding the benefits of social media is invaluable. By, “understanding benefits” I mean, ask and research why is Facebook so popular? Why … Continue reading

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Buy a House and Pitch a Journalist Using Twitter

I do not agree with cold pitching writers on Twitter. I like Twitter as a private news aggregate and an easy way to keep current with industry discussions. I understand the need for a fast concise pitch but I am not going to … Continue reading

Posted in change, promotions, public relations, Publicity, Small Business, Social Network, Uncategorized | Tagged , , , , , , , | 5 Comments