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Tag Archives: #DIYPR
When you are close to what you are writing about creating a new pitch is challenging. You need to create enough interest, in seconds, for them to consider writing about it. Writers are not concerned with the same set of … Continue reading
Mapping project goals can be tough. At the start, being specific and going for the bulls-eye on a dimly lit board, does not fly for me. All ideas are on the table at first. This helps my personal interactions with others by providing a small, false … Continue reading
A small business, launching a promotion campaign, needs to step outside of itself and look back in – with judgment, skepticism and constant distractions. Carry that muddled ‘meh’ feeling as an albatros when designing your DIY PR campaign. That albatross represents the … Continue reading