“Ask for the sale,” is 101 stuff. Why? Because you never know.
If you need help publicizing your thing, just ask. Ask reviewers, publications and other publicists – like me, for help. I am willing to help, ask me a question.
Do reviewers answer you back after you follow up 3 times – sometimes, no. If you haven’t heard from them, move on. Don’t keep at them for a little while. Get some air in there. Let “it” breath. Go back fresh. Think about different angles. Try different initiatives to better your luck with a write up or feature.
That’s it. Swing hard and often.